Yearbook Marketing Ideas (And Free Tools!) You Can Use Today

yearbook marketing ideas and free tools

Over the years, we’ve heard from hundreds (probably even thousands?) of yearbook advisors who say they love the work that goes into creating a yearbook, but they hate work that goes into marketing and selling it.

Sound familiar? At least you know you’re not alone.

We know that’s small comfort, so we’re doing something about it: Inside this post, you’ll get quick access to all of our best yearbook marketing ideas in one place. Everything you need—from boosting your sales at back-to-school night and beating last-minute sales deadlines to crushing morning announcements with ready-made scripts and knowing what flyers to hand out—is a click away.

So, dive in. It’s all really useful stuff; plus, there are a bunch of free tools. You’ll love ‘em. We can pretty much promise that.

Free Yearbook Marketing Ideas & Resources You Can Use Today

These yearbook marketing ideas should give you a great start to your search for help selling your books. And if you can’t quite find what you’re looking for, take a look at this Google Spreadsheet, where we’ve listed a total of 46 different yearbook marketing ideas and resources.

We’ve tested each of these, and they’ve been proven to work at schools all across the country. So, go ahead: Pick one (or two, or three). Then, put them to use. They’ll have you back to designing your book in no time.